Projected earnings based on AdPlunge network data from Q2 2026. Adjust your parameters to see revenue potential with header bidding and 20+ integrated demand partners.
Methodology: Standard network estimates assume a single SSP or direct AdSense implementation without header bidding competition. AdPlunge projections assume full implementation of Prebid.js, Google AdX, and 20+ demand partners with optimized price granularity. Actual results vary based on viewability, seasonality, and audience composition.
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United States & Canada baseline. Rates reflect fully optimized header bidding implementations with Google AdX and premium SSP demand. Geography and seasonality will affect actual performance.
| Vertical | US/CA RPM | Relative Scale | Demand Intensity |
|---|---|---|---|
| Finance & Investing | $35.60 | Very High | |
| Technology & SaaS | $28.00 | High | |
| Health & Wellness | $23.40 | High | |
| Travel & Hospitality | $19.00 | Medium | |
| Gaming & Entertainment | $16.00 | Medium | |
| Lifestyle & General | $14.25 | Standard |